📈 Marketing ROI Calculator
Calculate return on investment for paid ads, email, and SEO campaigns.
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Marketing Metrics Explained
ROI = (Net Profit / Investment) × 100. A 200% ROI means you made $2 for every $1 spent.
ROAS (Return on Ad Spend) = Revenue / Ad Spend. A ROAS of 4× means $4 revenue per $1 spent. Break-even ROAS = 1/Gross Margin.
Traffic Value (SEO) = Monthly visits × CPC — this shows how much paid traffic equivalent your organic rankings are worth, demonstrating SEO's compounding value.